Serene (Zichen) Lu supports GeSI’s partnership development and growth across the Asia-Pacific region, with a particular focus on China. She engages businesses, government agencies and industry partners to strengthen membership, develop collaborations and advance sustainability initiatives. Her responsibilities also include member communications, partnership coordination and supporting global programmes, including Digital with Purpose and the European Green Digital Coalition.

Senere holds a Bachelor in Chinese Studies from the Xiamen University in Malaysia, as well as a Masters in Sociology and Research Methods from the University of Glasgow. Senere previously worked at Dataway Horizon, managing end to end research, with a strong focus on the public sector & government affiliated organisations. She is fluent in Chinese & English.

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